知Shrimp (ZhiXia) is a Shopee big data collection and analysis platform launched by Guangzhou Mengla Information Technology Co., Ltd., officially released in 2020. It serves as the "Business Advisor" for Shopee, offering 22 selection methods and over 100 practical functions. Below is a detailed introduction:
Core Features
Site Analysis: Provides in-depth analysis of Shopee's nine sites, including Taiwan, Indonesia, Malaysia, Singapore, Thailand, Vietnam, the Philippines, Brazil, and Mexico. It evaluates market maturity, consumer price preferences, and risk assessments, helping sellers quickly understand market characteristics and identify target markets.
Industry Trend Analysis: Analyzes industry trends across various categories on Shopee, offering data on category growth rates, market saturation, and trending product rankings. Sellers can stay updated on market dynamics and adjust product strategies accordingly.
Product Analysis: Covers multiple dimensions, including trending products, rising products, and hot-selling new products. Sellers can view sales growth indices, SKU sales data, and competitor products to identify market hotspots and potential opportunities.
Keyword Optimization: Provides keyword search volume, competition levels, and related keyword analysis. Sellers can quickly query the real-time ranking of keywords under their products, optimize product titles and tags, improve search rankings, and increase exposure.
Shop Analysis: Analyzes shop performance comprehensively, including sales, order volume, and customer reviews. Sellers can monitor competitors' shops to learn from their operational strategies and enhance their own competitiveness.
Pricing Strategy: Analyzes competitors' pricing strategies and consumer price sensitivity, helping sellers determine optimal pricing ranges and adopt dynamic pricing strategies to boost sales and profits.
Ads Analytics: Tracks the performance of Shopee advertising campaigns, including impressions, clicks, and conversion rates. Sellers can optimize ad placements and budgets to improve ROI.
Market Monitoring: Provides real-time monitoring of Shopee's market trends, such as bestseller rankings and emerging product rankings, enabling sellers to stay informed about market hotspots and adjust strategies promptly.
Traffic Analysis: Analyzes product search rankings to understand traffic performance. It also provides insights into competitors' promotional activities, pricing, and sales data, helping sellers develop effective marketing strategies. Additionally, it analyzes live-streaming sales data, including sales volume, revenue, and stream frequency, to support planning and optimization of live-streaming activities.
Supply Sourcing: Sellers can search for desired products on sourcing platforms using product keywords or images. They can follow product updates, export product links, and streamline listing processes.
Data Advantages
Strong Data Platform: Powered by distributed servers and multiple data sources, the database covers vast amounts of data with rich analytical dimensions. It ensures API integration with Shopee's official platform, responding to requests in seconds with smooth and stable operations.
Data Accuracy: As an officially authorized Shopee partner, ZhiXia guarantees data accuracy and reliability, providing sellers with trustworthy references for decision-making.
Multi-Dimensional Analysis: Offers data analysis across multiple dimensions, including product sales, logistics, negative reviews, keyword optimization, and product rankings. Sellers can select appropriate dimensions based on their needs to gain comprehensive insights.
Timely Data Updates: Maintains real-time synchronization with Shopee's official backend data, ensuring sellers stay ahead of market trends and seize business opportunities.
Service Advantages
Professional Team: Boasts a strong team of cross-border e-commerce mentors with extensive practical experience. They provide guidance and support to help users leverage ZhiXia data for operational decisions.
Personalized Services: Offers tailored services to meet the needs of sellers at different stages of operation. Whether sellers are just starting out, in the product selection phase, pre-sale phase, or have mature operations, ZhiXia provides data support and decision-making references to enhance operational efficiency and competitiveness.
Tool Advantages
Data Plugin: The ZhiXia plugin allows users to view product prices, sales volumes, revenue, SKU data, and more directly on Shopee's website. It also enables one-click data export for offline analysis.
Mini Program: The ZhiXia mini program enables users to access Shopee data on mobile devices anytime. It supports competitor monitoring, keyword searches, product traffic keyword analysis, SKU analysis, and more.
User Base
Currently, ZhiXia has over 200,000 users in China and has become a preferred data analysis tool for Shopee sellers.
Development Timeline
In January 2020, ZhiXia was officially launched and recognized as a Shopee official partner. The [Keyword Search] feature and a mini program for Shopee's Brazilian site were introduced.
In December 2021, the ZhiXia Logistics Tracking platform (Logistics Shrimp) was established.
In 2022, the ZhiXia platform underwent version 2.0 upgrades, introducing tools like the Search God and Product Selection God. The mini program added features such as the FBS-FBL Inventory Calculator and FBS Profit Calculator.
In 2023, the ZhiXia platform was upgraded to version 3.0, introducing tools like Shop Management, Comment Master, Logistics Master, and Listing Planning Master. The mini program added the Shopee B2C Inventory Calculator and the Brazilian Reverse Logistics Calculator.
ZhiXia Data provides comprehensive data analysis services for Shopee sellers, helping them better understand market trends, optimize product selection, and enhance operational efficiency. Its official website is https://shopee.mobduos.com/. For a free trial, visit d.ddqbt.com/JU5o .